Field Trip Health | 6-Month Contract | Opportunity for Permanent Employment

Location: Remote-first, Canada

Compensation: $30,000 for the six-month contract (equivalent to $60,000 annually)

Employment Type: Full-time, six-month fixed-term position, with the potential for permanent employment.

About Field Trip Health

Field Trip Health is a leading Canadian provider of innovative, evidence-informed mental health treatments, operating a network of clinics across the country.

We're committed to improving access to innovative mental healthcare while continually advancing the systems, technologies and processes that support our growth.

As part of our continued investment in digital innovation, we're looking for an ambitious, technically skilled professional to join our marketing team and help develop the next generation of our digital marketing capabilities.

The Opportunity

We're seeking a Digital Innovation & Marketing Technology Specialist who combines strong digital marketing expertise with analytical thinking, technical curiosity and a passion for emerging technologies.

This role will focus on researching, developing, testing and optimizing innovative digital processes, technologies and marketing systems.

Working closely with our Marketing Coordinator and CEO, you'll help identify opportunities, experiment with new approaches and implement measurable improvements across our digital ecosystem.

We're looking for someone who is comfortable moving beyond traditional marketing execution—someone who understands the technology behind digital growth, enjoys solving complex problems and takes pride in delivering results.

Key Responsibilities

- Research, evaluate and test emerging digital marketing technologies, tools and methodologies to identify opportunities for innovation.
- Develop and optimize digital marketing systems, automation workflows and data-driven processes to improve efficiency and scalability.
- Investigate evolving consumer search behaviours, organic digital visibility and AI-powered information discovery.
- Support the development, testing and improvement of digital content, website experiences and user engagement strategies.
- Design and execute structured marketing experiments, including A/B testing, messaging optimization and conversion analysis.
- Collaborate on digital advertising initiatives, including Meta campaign testing, creative experimentation and performance analysis.
- Conduct market research,



competitive analysis and digital performance assessments to identify growth opportunities.
- Develop reporting frameworks and dashboards to measure outcomes, evaluate effectiveness and guide future improvements.
- Collaborate with internal teams and external partners to implement, document and continuously refine new digital processes.
- Ensure marketing initiatives align with applicable healthcare advertising regulations, professional standards and internal compliance guidelines.

Qualifications & Experience We're looking for a candidate who brings both technical capability and demonstrated results.

Required:

- A post-secondary degree or diploma in marketing, business, technology, data analytics, communications or a related discipline.
- Approximately 2–4 years of relevant experience in digital marketing, marketing technology, analytics or digital optimization.
- Demonstrated success improving digital marketing performance, with concrete examples of measurable results.
- Solid knowledge of organic search optimization, website performance, digital analytics and conversion optimization.
- Experience working with analytics, search and marketing platforms such as Google Analytics, Google Search Console, Semrush, Ahrefs or comparable tools.
- Familiarity with AI-powered tools and an understanding of their emerging applications in digital marketing and information discovery.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable recommendations.
- Excellent organizational skills and the ability to independently manage projects from concept through implementation.
- Solid attention to detail and the ability to work effectively within a regulated advertising environment.

Considered strong assets:

- Experience with marketing automation platforms and CRM systems such as HubSpot.
- Knowledge of evolving search technologies, including AI-driven search and generative search optimization.
- Experience with Meta advertising, campaign experimentation and performance analysis.




- Familiarity with WordPress, website optimization and digital content management.
- Experience developing automated workflows or integrating new technologies into existing business processes.
- Experience in healthcare or another regulated industry.
- Ability to communicate in French.

Who We're Looking For The ideal candidate is:

- Results-driven: You have a track record of achieving measurable improvements and can explain how you accomplished them.
- Technically curious: You actively explore new technologies, experiment with emerging tools and continuously expand your capabilities.
- Highly independent: You take ownership, identify opportunities and move projects forward without requiring constant direction.
- Analytical: You question assumptions, evaluate evidence and make decisions grounded in data.
- Resourceful: You're comfortable solving unfamiliar problems, learning new systems and finding practical solutions.
- Ambitious: You want to grow professionally, take on meaningful responsibility and make a visible impact.

We're particularly interested in candidates who combine strong execution skills with the initiative to identify and develop new opportunities. Why Join Field Trip Health?
- Meaningful impact: Help advance a growing organization focused on improving access to innovative mental healthcare.
- Ownership and autonomy: Take responsibility for meaningful projects and contribute directly to organizational growth.
- Emerging technologies: Gain hands-on experience with digital innovation, AI-powered systems and evolving marketing technologies.
- Professional development: Work closely with experienced leadership and external specialists while developing valuable technical and business skills.
- Growth opportunity: This initial six-month position offers the potential to transition into a permanent, full-time role based on performance and business needs.

How to Apply Please submit your résumé along with a brief description of one or two digital marketing, technology or optimization projects where you personally contributed to measurable results.

We're interested in understanding what you accomplished, what technologies or methods you used, and how you evaluated success.

Job Types: Full-time, Permanent

Pay: From $60,000.00 per year

Benefits

- Paid time off

Work Location: Hybrid remote in Toronto, ON M5V 2C3

📌 Digital Innovation & Marketing Technology Specialist (Toronto)
🏢 Field Trip Health
📍 Toronto