Contact Length: 1-year contract, with a possible extension if the business requires for a second year Employment Type: Contract FT Hours: 40 hours a week , Monday to Friday (flexible hours) Current USask student or recent graduate The Paid Creative & Content Coordinator Contractor makes the ads and content that fill our buildings.

Your first priority is Meta ad creative: the videos, images and copy behind most of our new leases. After that come social video, YouTube and SEO articles, mostly cut from the same footage. You'll produce for our student-housing portfolio: On-site staff and resident ambassadors capture footage. You plan the shoots, edit, and ship. This is a hands-on production role for someone who moves fast, likes testing, and judges creative by what it delivers.

Contract: full time, 1-year contract, with a possible extension if successful in role for a second year. The first 3 months are a probation period, during which either side can end the contract without cause.

Meta Ad

Creative (priority 1) Produce new ad creative every week: short video, static images, carousels and copy variations for each property and audience. Audiences include students, domestic students, parents, working professionals and retargeting. Refresh every live audience with 3–4 new creatives every 4–6 weeks, more during each property's peak months.

Run creative tests (hook, offer, format, thumbnail) with Tara, and report what wins. Tag every Meta ad's link with UTM codes so each lead in HubSpot traces back to its property, campaign and creative.

Use the same naming every time: utm_source=meta, utm_medium=paid_social, utm_campaign=property_campaign_date (e.g. gosier_relaunch_dec26) and utm_content=creative (e.g. video_offer_fr). Kamar owns the HubSpot side (forms, source fields, campaigns, workflows); Social & Video Edit Reels, TikTok and YouTube videos (room tours, building walkthroughs, "what's included", resident stories) from on-site footage. Repurpose every video across Instagram, TikTok,



YouTube Shorts and ads.

Keep each property's social calendar current on the monday board. Grow engagement among students, not just reach: post content that invites a response (polls, questions, resident features, contests, event recaps), reply to comments and DMs, and work with resident ambassadors so students share and tag the building. Build collaborations with student groups, campus clubs and local businesses near each property.

Go out and meet them, pitch simple content swaps (features, giveaways, takeovers, event coverage), and get them creating and sharing content with us. SEO Articles Keep facts (prices, inclusions) identical everywhere, so AI answer engines cite us correctly. Footage & In office Collaboration with coordinators on location Plan one filming day a month per building, with shot lists for on-site staff and resident ambassadors (e.g.

Brief and coach on-site content creators so their footage is usable. Build and maintain Canva templates per property for ads, social posts and print. Apply brand direction set by the VP Product & Customer Experience.

Current USask student or recent graduate is preferred. ~2+ years producing paid social creative, ideally for Meta. Fast, confident video editing for short vertical formats (CapCut, Premiere or similar), plus Canva or Adobe for statics. ~ Comfortable on camera and behind it: can run a shoot, direct residents and capture usable footage on a phone or camera. ~ Outgoing and at ease meeting new people: walks into a café or a student club and comes out with a collaboration. ~ Writes for 17–24-year-olds and their parents. ~ Learns from data: reads ad results with the manager and changes the next round of creative. ~ HubSpot, Meta Ads Manager, YouTube, SEO basics. French is a strong asset for Gosier.

Paid social is the largest driver of new leases across the portfolio, and creative is what decides whether that spend works. This role keeps every property's ads and content fresh, so the team can fill buildings at a lower cost per lease.

📌 Paid Creative & Content Coordinator October 28, 2026 saskatoon contract-full-time
🏢 University Apartments
📍 Saskatoon