Guide Desjardins' sponsorship portfolio with analytical opportunity assessment, governance, and strategic recommendations across high-profile investments. This hybrid Toronto work supports evolving partnerships.

As Senior Advisor, Brand Sponsorships, you will act as a subject matter expert and trusted advisor. You will assess market trends, competitor activity, partnership performance, and stakeholder feedback. You will lead strategic initiatives, structural projects, best practices, and portfolio optimization.

Key Responsibilities

Recommend sponsorship opportunities aligned with audiences, values, and priorities

Analyze partnership performance and recommend improvement or renewal decisions

Represent sponsorship expertise with leaders, agencies, and rights holders

Lead governance, documentation, issue resolution,



and activation delivery

Support creative strategies and stronger community impact

Requirements

Bachelor's degree in business, marketing, communications, or related field

Seven years' minimum relevant experience in complex sponsorship management

Leadership experience on strategic initiatives and structural projects

Advanced ability using data and insights to assess opportunities

Advanced English, project management, commercial acumen, and risk management

Use strategic mindset, analytical judgment, and sponsorship expertise to optimize Desjardins' portfolio and strengthen partnership impact.

📌 Senior Sponsorship Portfolio Advisor (Winnipeg)
🏢 Relevance
📍 Winnipeg