Drive measurable marketing growth as Head of Marketing, combining budget ownership, KPI analysis, and campaign optimization within a Canadian-based agency.

This senior marketing leader manages performance from planning through evaluation, connecting commercial objectives with customer insights and market trends. The work includes forecasting, ROI, annual planning, and strategic decisions. You will also coordinate agencies, vendors, and teams across acquisition, media, creative, and PR.

Key Responsibilities:
Manage marketing budgets, forecasts, performance, and ROI
Use data and insights to optimize campaigns
Identify growth opportunities through market and competitor monitoring
Contribute to annual planning and performance tracking




Manage agency and vendor relationships

Requirements:
Three to five years of marketing experience
Solid analytical, organizational, and problem-solving skills
Experience understanding P&L; and marketing performance metrics
Experience across traditional and digital advertising
Robust stakeholder, negotiation, and vendor management skills

Apply commercial judgment, performance measurement, and analytical marketing skills to optimize campaigns and identify sustainable growth prospects.

📌 Head Of Marketing Growth Performance Halifax Regional Municipality (Canada)
🏢 Humankind Global Recruitment
📍 Canada