Shape brand, sponsorship, and partnership strategy at The Greater, translating research and consumer insights into recommendations for senior clients.

As a senior strategy leader, you will work across client and agency teams on complex business and brand challenges. Your work will connect competitive analysis, data, cultural signals, and changing consumer behaviour to clear strategic stories. Sponsorship and partnerships remain key, alongside broader business strategy projects.

Key Responsibilities:
Develop strategies for brand, sponsorship, partnership, and business challenges
Analyze trends, competitors, research, and client landscapes
Create strategic stories from data, culture, and consumer behaviour
Prepare executive briefs, presentations, and communications




Navigate multi-agency teams while keeping projects moving

Requirements:
Solid strategy experience with sponsorship, partnerships, or brand strategy
Financial services or banking experience and working knowledge
Polished, credible communication with senior clients
Ability to simplify complex information into recommendations
Understanding of sponsorship models and emerging approaches

Use brand strategy, partnership expertise, and explicit communication to help The Greater’s clients create meaningful value.

📌 Brand Partnerships Strategy Director Toronto
🏢 the greater
📍 Toronto