Lead community growth marketing for GitLab remotely across Canada or the United States, using strategy and member experience to build engagement.
This lead manager shapes community strategy across GitLab’s portfolio, including the Software Engineering Leadership Forum. The work connects programming, lifecycle marketing, audience experience, and advocacy. You will turn community relationships into measurable growth through coordinated journeys, events, and cross-functional plans.
Key Responsibilities: Shape SELF strategy and growth plans
Lead SELF events, chapters, programming, and audience experiences
Design automated member journeys and cross-functional workflows
Coordinate annual programming with GitLab campaigns and launches
Measure membership growth,



activation, retention, and advocacy
Requirements: Experience building or scaling communities or membership programs
Ability to create growth plans and marketing calendars
Experience delivering virtual and in-person community events
Familiarity with lifecycle marketing, automation, CRM, or analytics
Solid cross-functional collaboration, writing, and judgment
Apply community strategy, integrated marketing, and member insights to grow GitLab programs and strengthen sustained participation.

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📌 Lead Community Growth Marketing Manager (Manitoba)
🏢 GitLab
📍 Manitoba