Shape Growth Marketing strategy at GitLab through operating rigor, budget judgment, and hands-on AI adoption across a distributed organization.
As a Principal-level individual contributor, you partner directly with the VP of Growth Marketing as a strategic operator. You will connect campaigns, regional marketing, lifecycle, product-led growth, operations, partnerships, and community programs. The work supports pipeline, first orders, Flex conversion, expansion, and post-sale adoption.
Key Responsibilities: Run goals, business reviews, planning cycles, and metrics inspections
Track leadership commitments between VP one-on-one meetings
Own strategic projects without a single functional home
Prepare budget trade-offs and act within delegated authority
Represent Growth Marketing in reviews and partner conversations
Requirements: Senior-level experience leading marketing
Understanding of modern B2B software business models
Curiosity and hands-on use of AI at work
Ability to manage outcomes through influence
Robust judgment and follow-through across functions
Use marketing leadership, operating discipline, budget judgment, and AI fluency to accelerate Growth Marketing outcomes at GitLab.

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📌 Principal Growth Marketing Strategist (Manitoba)
🏢 GitLab
📍 Manitoba