Directive Consulting seeks a remote-first B2B Commerce Strategist skilled in paid search, paid social, and Shopping campaigns for measurable client growth.
This strategist leads account diagnosis, roadmaps, execution, and revenue outcomes for manufacturers and distributors. The work spans Google, Microsoft, Meta, LinkedIn, TikTok, and marketplace feeds. You will also shape audience architecture, creative testing, measurement, and executive reporting.
Key Responsibilities: Develop full-funnel paid search and social strategies
Allocate budgets using margin and customer lifetime value
Design CRM, customer match, and account-based audiences
Direct creative testing with Specialists and designers
Report revenue lift, pipeline, and account acquisition
Requirements: Four-plus years of paid media management experience
Hands-on Amazon Seller Central or Vendor Central fluency
Knowledge of Sponsored Products, Brands, Display, and DSP
Client-facing strategy and execution experience
Robust written, verbal, and presentation communication
Use paid media strategy, audience architecture, and commerce measurement to guide Directive Consulting clients toward stronger outcomes.

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📌 B Paid Media Commerce Strategist (Alberta)
🏢 Directive
📍 Alberta