TD Insurance seeks a Digital Product Owner in Toronto with expertise in analytics, experimentation, and website optimization. The role supports 35-hour workweeks. As Product Owner I, you will maximize customer and business value across TD Insurance public digital experiences. You will prioritize roadmaps and backlogs spanning SEO/GEO, content, page redesign, A/B testing, MarTech, analytics, and technical improvements. The work requires seven-plus years of relevant experience and three-plus years in Product Owner, Agile, or digital delivery experience. Key Responsibilities:

Monitor SEO, GEO, engagement, quote, and conversion performance measures Manage structured A/B testing and experimentation roadmaps Optimize content, pages, navigation, calls to action, and discoverability Translate opportunities into features, stories,



criteria, and outcomes Coordinate partners, dependencies, risks, governance, and delivery commitments Requirements:

Seven-plus years of relevant digital product experience Three-plus years of Product Owner or Agile delivery experience Experience managing complex digital roadmaps and backlogs Knowledge of SEO, GEO, LLM search, and technical optimization Experience with Adobe Analytics, Adobe Target, Medallia, or comparable platforms Apply digital product ownership, analytics, experimentation, and SEO expertise to improve TD Insurance customer journeys.

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📌 Digital Product Owner TD Insurance (Winnipeg)
🏢 TD Bank Group
📍 Winnipeg