Lead Bushbalm’s Ottawa hybrid merchandising strategy with sharper navigation, product discovery, and campaign execution across its growing skincare storefront.
This E-Commerce Strategist role owns how Bushbalm products, collections, and campaigns appear online. Working with the Senior Manager, E-commerce, you will turn direction into storefront improvements and identify conversion friction. Your scope spans taxonomy, landing pages, content, metadata, product data, and campaign alignment.
Key Responsibilities: Own site taxonomy, navigation, and category merchandising
Format content and maintain metadata for search and SEO
Align site content with creative, email, and paid campaigns
Audit navigation, search, product pages, cart, and checkout




Maintain a prioritized backlog of fixes and tests
Requirements: Three to five-plus years in e-commerce merchandising or digital product
Ability to balance brand storytelling with conversion
Strong Shopify Plus skills across collections, apps, and metafields
Robust attention to detail when reviewing personal work
Cross-functional working style in a growing brand
Use Bushbalm’s Shopify Plus storefront, merchandising expertise, and customer journey insight to improve online shopping performance in Ottawa.

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📌 E-Commerce Merchandising Strategist Ottawa (Quebec City)
🏢 Bushbalm Skincare
📍 Quebec City