Turn audience research into actionable media strategy as an Associate Director at Omd, serving clients from Toronto with hybrid office work.

The Strategic Planning Associate Director combines audience development, data solutions, and communication strategy. You will build insights from complex information, support multi-channel planning, and collaborate across agency teams and marketing councils. The role also requires confident client communication and quality control.

Key Responsibilities:

- Build audience understanding across custom and off-the-shelf solutions
- Access, use, and activate audience data solutions
- Simplify complex media issues for senior clients
- Anticipate needs, flag risks, and close business loops
- Build client trust across broader agency teams

Requirements:

- Outstanding presentation and communication skills
- Client relationship development and management experience
- Experience working with global Fortune 2000 teams
- Familiarity with TV, web, mobile, CRM, social, and search
- Experience with multi-channel measurement and attribution solutions

Use audience insights, media planning, and client leadership to develop actionable strategies for Omd’s Toronto-based accounts.

📌 Audience Insights And Media Planning Director (Toronto)
🏢 IPG Health
📍 Toronto