Shape social media strategy and activation at Omd across Meta, TikTok, Snapchat, LinkedIn, Reddit, and Pinterest. Influence clients, teams, and growth.

As Director, Paid Social Activation, you will provide strategic direction for the paid social discipline and its client portfolios. Your work spans frameworks, partnerships, financial performance, and integrated media planning. You will also lead Associate Directors, develop activation teams, and support business expansion.

Key Responsibilities:

- Evolve paid social frameworks and activation best practices
- Align client planning with business outcomes
- Lead high-level client strategy conversations
- Oversee financial performance, profitability, and resourcing
- Develop activation teams and organizational capability

Requirements:

- 8–10+ years in paid social or digital media
- Proven leadership with teams and client portfolios
- Solid business and financial understanding
- Industry knowledge across paid social platforms
- Ability to drive innovation through leadership

Apply strategic social media expertise, financial acumen, and team leadership to direct paid social activation at Omd.

📌 Director Social Media Strategy (Toronto)
🏢 Adelphi Group
📍 Toronto