Use performance marketing, Google Analytics, and campaign optimization to advance NAIT’s measurable marketing goals through adaptable work arrangements.

This Marketing Strategist develops and executes strategic plans across digital, social, email, out-of-home, print, and audio channels. You will monitor leads, conversions, application submissions, and other KPIs while advising stakeholders with actionable insights. The temporary assignment ends on or before April 14, 2028, with possible extension.

Key Responsibilities:

- Develop strategic marketing plans and competitive positioning
- Execute paid advertising across Google, Facebook, LinkedIn, and Instagram
- Analyze campaign performance and maximize measurable impact




- Deliver real-time insights supporting improved marketing KPIs
- Share findings and data-driven recommendations with stakeholders

Requirements:

- Minimum five years developing strategic marketing plans
- Experience with Google search and display advertising
- Experience creating effective email marketing campaigns
- Knowledge of SEO best practices and analytics platforms
- Ability to analyze problems and advise on solutions

Apply performance marketing expertise, campaign analysis, and digital optimization to support NAIT’s audience acquisition objectives.

📌 Performance Marketing Strategist NAIT (Edmonton)
🏢 NAIT (Northern Alberta Institute of Technology)
📍 Edmonton