Directive Consulting seeks a remote-first B2B Commerce Strategist skilled in paid search, paid social, and Shopping campaigns for measurable client growth.

This strategist leads account diagnosis, roadmaps, execution, and revenue outcomes for manufacturers and distributors. The work spans Google, Microsoft, Meta, LinkedIn, TikTok, and marketplace feeds. You will also shape audience architecture, creative testing, measurement, and executive reporting.

Key Responsibilities:

- Develop full-funnel paid search and social strategies
- Allocate budgets using margin and customer lifetime value
- Design CRM, customer match, and account-based audiences
- Direct creative testing with Specialists and designers
- Report revenue lift, pipeline, and account acquisition

Requirements:

- Four-plus years of paid media management experience
- Hands-on Amazon Seller Central or Vendor Central fluency
- Knowledge of Sponsored Products, Brands, Display, and DSP
- Client-facing strategy and execution experience
- Robust written, verbal, and presentation communication

Use paid media strategy, audience architecture, and commerce measurement to guide Directive Consulting clients toward stronger outcomes.

📌 B Paid Media Commerce Strategist (Calgary)
🏢 Directive
📍 Calgary