Own performance outcomes at Tiller’s Calgary agency, combining paid media, CRO, analytics, and hands-on leadership with a hybrid work model.

This Head of Performance Marketing role leads services for mid-market B2B SaaS clients and supports Tiller’s leadership team. You will guide strategists, challenge performance strategies, and step into execution when needed. The mandate spans campaign quality, conversion performance, reporting, team capability, and operational standards.

Key Responsibilities:

- Account for client performance marketing effectiveness and results
- Audit live paid accounts and challenge targeting, budgets, and strategy
- Connect media strategy with creative, landing pages, CRO, and measurement
- Partner on QBRs, strategic presentations, escalations, and client priorities




- Improve tools, processes, SOPs, quality standards, and technical practices

Requirements:

- Bring 15+ years of relevant performance marketing experience
- Manage budgets ranging from $20,000 to $100,000+ per account
- Diagnose underperformance and identify opportunities to improve results
- Know traditional SEO and contemporary AEO/GEO practices
- Lead people, capacity, performance, processes, and standards

Use paid media judgment, CRO depth, and analytical leadership to improve client outcomes and strengthen Tiller’s delivery system.

📌 Performance Marketing Director Calgary
🏢 Tiller Digital
📍 Calgary