Drive regional revenue and gross margin growth as Sales Manager (West), combining strategic planning with hands-on leadership across four provinces.

Reporting to the General Manager, this manager leads field sales execution across BC, Alberta, Saskatchewan, and Manitoba. The position oversees employees and agents, communicates individual goals, and uses transparent sales data to guide performance. It also supports national accounts, promotional campaigns, and territory forecasting.

Key Responsibilities:

- Set and lead quarterly and annual sales goals
- Share performance data through reviews and activity coaching
- Mentor representatives and support current account prospecting
- Manage customer negotiations, contracts, and pricing structures




- Provide territory revenue and margin forecasts

Requirements:

- Five to eight-plus years in progressive B2B sales management
- Wholesale import, consumer goods, or retail distribution experience preferred
- Bachelor’s degree or equivalent practical experience
- Highly analytical and comfortable using performance numbers
- Travel availability for accounts, trade shows, and ride-alongs

Bring sales leadership, forecasting discipline, and performance coaching to regional growth across BC, Alberta, Saskatchewan, and Manitoba.

📌 Regional Sales Director Western Canada (Surrey)
🏢 Holland Imports
📍 Surrey