09 Nov
|
Delta Growth
|
Calgary
09 Nov
Delta Growth
Calgary
Delta Growth is a digital marketing agency with a focus on marketing channels that grow revenue or increase profitability Search Engine Optimization Paid Advertising (Programmatic & Social) Email & Marketing Automation We are an incredible team of marketers who have worked with an assortment of startups, mid-size companies and enterprises such as Honda and Acura Canada, OpenSRS, LowestRates.
Our work is centered around our core values of transparency, flexibility, and achievement and we are looking for someone that reflects these values in how they work. We are a fully remote agency. Full time remote is available within Canada only, (must be willing to work Eastern-Standard Time Zone hours). Our team is growing and we're looking to hire an intermediate to senior AIO/SEO specialist. You have hands‐on experience working on AIO/SEO for a variety of different clients, including large and dynamic websites such as those in the YMYL or eCommerce spaces, as well as enterprise organizations. You have experience developing content strategies with a focus on quality over quantity, topical authority, and content that meets the needs of users at different stages of the buyer journey. As an AIO/SEO Specialist, you've demonstrated your ability to uncover insights, understand a brand's positioning and competitive marketplace, identify opportunities within search, and consider client limitations and resources when planning strategy. You're comfortable working across both technical and content‐focused AIO/SEO and collaborating with developers and other stakeholders to bring recommendations to life. Technical AIO/SEO analysis, prioritization, and execution strategy, including identifying opportunities, creating and prioritizing user stories, and developing an overall implementation strategy.
Developing AIO/SEO strategies grounded in user intent, topical authority and content analysis, including prioritization and execution across clients of varying sizes. Building and maintaining content briefs based on SERP analysis, user intent, and competitor gaps. Monitoring organic traffic, conversions, rankings, and other relevant performance metrics using tools such as Google Analytics and Google Search Console. Turning performance data and AIO/SEO analysis into meaningful, actionable insights for clients and internal stakeholders. Applying basic entity mapping and topical authority analysis, including understanding how these concepts can influence visibility in AI Overviews and answer engines. Developing an understanding of AIO/AIO, including how content, entities, and schema may be surfaced, cited, or analyzed by search engine AI Overviews, ChatGPT, Perplexity, and similar tools. Completing some SEO execution, including CMS updates and schema implementation. Creating and presenting SEO reports that communicate performance trends, opportunities, and recommended next steps. Managing client communication and tasks related to your SEO specialization. Working within a task management system to manage priorities, deadlines, and deliverables across multiple client accounts. Notably we don't do execution around Authority besides consulting with outreach teams and, rarely, arbitrage,
so no link building is required for this role. At least 3 years of professional SEO experience. Deep technical AIO/SEO knowledge and solid analytical skills. Experience executing technical AIO/SEO work with developers, including participating in a QA process. Experience executing non-blog‐related content strategies, e.g. location page projects, demographics projects, entity mapping work etc. Solid understanding of AIO/SEO principles, including how content and schema gets surfaced, cited or analyzed by search engine AI Overviews, ChatGPT, Perplexity, and similar tools. Basic coding knowledge including HTML, JS, CSS, or any backend experience Experience working across multiple client accounts and managing competing priorities. Excellent communication skills, including the ability to explain technical SEO concepts to non-technical clients or stakeholders. Bonus Points if you have: Account / Client Management Experience Advanced Google Analytics and Google Tag Manager implementation / execution / strategy knowledge, e.g. use of custom dimensions, calculated fields, enhanced eCommerce Experience in an agile or scrum environment. Digital first, fully remote working environment ~3 weeks vacation and paid sick days ~ Extended health coverage starting from your first day ~ Wellness Spending Account ~ Our social and team events (Funtime Fridays) We believe that diversity is what drives our success and this diversity is at the core of how we hire, communicate, and work. Delta Growth will do everything we can to make any necessary disability‐related accommodations, upon request, throughout the entirety of the recruitment and selection process. If you require accommodations at any stage throughout the
📌 Senior SEO Specialist (Calgary)
🏢 Delta Growth
📍 Calgary