Shape digital marketing for leading pharmaceutical brands through integrated strategy, personalized content, search innovation, and compliant customer experiences.

At Edelman, this Senior Vice President leads sophisticated digital programs for pharmaceutical clients at the intersection of health and technology. The work connects creativity, technology, data, and regulatory expertise across branded and unbranded campaigns. Success requires strategic counsel, measurable outcomes, and audience understanding.

Key Responsibilities:

- Develop integrated programs across websites and CRM
- Lead paid media, SEO, GEO, and social strategies
- Translate business challenges into digital solutions
- Connect HCP, patient, and caregiver touchpoints
- Contribute to recent business and account expansion

Requirements:

- 10+ years in agency health digital marketing
- Deep pharmaceutical digital marketing expertise
- Strong omnichannel and customer experience understanding
- Knowledge of MLR, ISI, fair balance, and indications
- Success advising senior clients on measurable outcomes

Use pharmaceutical marketing expertise and digital innovation to create compliant, connected experiences with measurable business impact.

📌 Pharmaceutical Digital Strategy Executive (Toronto)
🏢 Edelman
📍 Toronto