Lead paid search and paid social performance for BDO Canada LLP in Toronto through blended office, client-site, and virtual work. Apply deep digital marketing expertise to measurable campaigns and growth.
As Senior Digital Marketing Specialist, Growth & Digital Performance, you will manage acquisition and conversion initiatives. The full time individual contributor role covers Google Analytics 4, Google Tag Manager, SEO, AEO, dashboards, and landing-page optimization. You will report to the Digital Manager and coordinate digital deliverables with stakeholders.

Key Responsibilities

Manage paid search and paid social campaignsAnalyze funnel performance and identify actionable trendsPlan briefs, timelines, approvals,



and measurement requirementsSupport landing-page optimization, experimentation, and A/B testingReport performance through dashboards and data visualizationRequirements:
Five to seven or more years in related digital marketingHands-on paid search and paid social experienceStrong Google Analytics 4 knowledgePractical Google Tag Manager experienceExperience with SEO and conversion optimizationBring paid media, analytics, and optimization expertise to BDO Canada LLP’s Toronto digital performance team.
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📌 Senior Paid Media Marketing Specialist (Winnipeg)
🏢 CanadaLync
📍 Winnipeg