Lead B2B demand generation and content marketing at Sadie, using HubSpot, analytics, and AI tools in a versatile hybrid environment.
As Sadie Concierge’s first hotel-division marketing hire, you will report to the VP of Sales & Partnerships. You will own MQL generation, pipeline contribution, conversion rates, sequence performance, and content that supports sales conversations. The work spans demand programs, marketing operations, and content creation.

Key Responsibilities

Set MQL definitions and weekly generation targets with SalesRun HubSpot outbound and nurture sequencesTest paid, organic, email, and landing-page campaignsWrite case studies, articles, sequences, and sales collateralMeasure campaign, channel, and content pipeline contributionRequirements:
At least three years of hands-on B2B marketing experienceExperience owning an MQL or pipeline targetContent portfolio with measurable resultsHands-on HubSpot experience with workflows and lead scoringAbility to read funnels and identify incorrect numbersApply your demand generation, content writing, and marketing operations expertise to Sadie’s hotel growth strategy.
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📌 b Demand Generation Marketing Lead (Winnipeg)
🏢 Sadie
📍 Winnipeg