At Gowling WLG, our commitment to excellence begins with our people. As an international law firm with offices in Canada, the U.K., Europe, the Middle East, and Asia, we’re proud to recruit and retain top talent who bring energy, insight, and a singular focus on delivering exceptional experiences – for our clients and each other.

We’re intentional about building a workplace that’s both high-performing and supportive, ensuring that everyone is empowered to do their best work and reach their full potential. Our culture is grounded in our shared values: Raise the Bar, Embrace Differences, and Thrive Together. These values shape how we collaborate, lead, and succeed – across teams, time zones, and career paths.

Whether you’re pursuing a role in law or business services, explore what’s possible and make your mark with Gowling WLG.

ROLE OVERVIEW

The Experience & Matter Intelligence Specialist is responsible for ensuring the Firm's deals, cases, and advisory work are systematically and strategically captured and catalogued. This includes maintaining a high-quality centralized repository of representative work that supports client, growth, and market-facing initiatives.

The position plays a key role in connecting the Firm's professionals and business teams, ensuring the Firm's evolving capabilities and experience are captured, understood, and leveraged to support client development, revenue generation, and brand positioning, including through proposals and industry recognition submissions.

As a member of the Business Development & Marketing team, this role requires a detail-oriented, business-minded and relationship-focused individual who excels at building rapport with diverse stakeholder groups.



You will serve as a trusted resource to professionals and business teams, be a steward of the Firm's collective experience, and a key contributor to our profile-building and growth objectives.

This position can be based in any of our Ontario offices (Ottawa, Toronto, Hamilton, Waterloo) and requires hybrid attendance in the office.

KEY ACCOUNTABILITIES

With guidance from the Manager, Market & Industry Recognition, and in close collaboration with members of the Business Development and Pursuits & Proposals team among others, you will support the development, delivery, and continuous improvement of the Firm's experience capture and matter intelligence program as follows:

Experience Capture & Data Management

- Establish processes to support the timely and efficient capture and sharing of experience information throughout the matter lifecycle, including at matter close.
- Proactively identify, collect, and validate matter information through direct engagement with key stakeholders and internal systems.
- Maintain a reliable, centralized repository of representative experience, ensuring data is accurate, current, accessible, consistent, and aligned with established standards and frameworks, while also supporting the Firm’s strategy and priority focus.
- Collaborate with IT, Innovation, Knowledge Management,



and external vendors to enhance systems and tools supporting experience and matter intelligence management, including automation options.
- Support data governance initiatives and continuous improvement efforts related to experience capture, maintenance, and usage.

Content Development & Activation

- Draft clear, compelling, and confidentiality-compliant matter descriptions and experience summaries for use across multiple channels.
- Adapt and tailor experience content for: pitch and proposal materials; RFP responses; lawyer biographies and practice descriptions; website content, social media, and external publications; awards, rankings, and league table submissions; internal awareness initiatives.
- Identify opportunities to leverage and repurpose experience content across business development, marketing, and profile-raising initiatives.

Stakeholder Engagement & Coordination

- Work closely with lawyers, practice groups, and BD & Marketing team members to foster a culture of proactive experience sharing and the timely submission of high-quality information.
- Coordinate with Business Development, Marketing, Communications, Knowledge Management, and Innovation teams to ensure productive workflows and alignment.
- Serve as a go-to resource for experience-related requests and content needs across the Firm.

Awards, Rankings & Market Recognition Support

- Provide curated experience data, matter summaries, and supporting content for directories, league tables, and award submissions.
- Collaborate with Industry Recognition and Business Development teams to ensure submissions are supported by accurate, relevant, and compelling experience information.
- Contribute to the development and maintenance of stan

📌 Experience & Matter Intelligence Specialist (Ottawa)
🏢 Gowling WLG
📍 Ottawa