Remote
- This job will be remote and/or the job is designed to be performed outside of the office. It started with a simple idea: what if surgery could be less invasive and recovery less painful? robotic-assisted surgery minimally invasive care, our technologies—like the da Vinci surgical system Ion —have transformed how care is delivered for millions of patients worldwide.
We’re a team of engineers, clinicians, and innovators united by one purpose: to make surgery smarter, safer, and more human. Every day, our work helps care teams perform with greater precision and patients recover faster, improving outcomes around the world.
If you’re ready to contribute to something bigger than yourself and help transform the future of healthcare, you’ll find your purpose here.
Primary Function of Position:The Area Sales Representative (ASR) is responsible for driving growth through the development of new da Vinci® Surgical System opportunities across Canada within an assigned territory. This role serves as Intuitive’s primary market development and capital sales resource, focused on identifying prospective hospitals, building awareness of the clinical and economic benefits of robotic-assisted surgery, and advancing healthcare organizations through the capital acquisition process.
The ASR develops regional market strategies that create demand for da Vinci Surgery throughout Canada, establishes executive and clinical advocacy, and leads complex sales efforts that result in new system placements and strategic growth opportunities. Success in this role requires strong business acumen, consultative selling skills, and the ability to influence stakeholders across provincial healthcare systems, hospital leadership, administration, and physician communities.




Drive adoption of da Vinci® Surgery through the sale of new da Vinci Surgical Systems into targeted hospitals and health systems within an assigned geographyDevelop and execute regional market expansion strategies to increase awareness and adoption of da Vinci Surgery across CanadaDevelop and execute territory market development strategies designed to identify, qualify, and prioritize prospective capital opportunitiesIdentify underserved geographic markets, health systems, and hospitals throughout Canada that represent recent capital growth opportunitiesGenerate awareness of robotic-assisted surgery and the value of da Vinci Surgery among hospital executives, physicians, and key healthcare stakeholdersBuild support from surgeons and hospital administration for da Vinci Surgery by developing robust advocacy networks and strategic relationshipsEstablish and nurture relationships with service line leaders, and senior hospital administrators to advance strategic capital initiativesBuild relationships with key provincial healthcare leaders, hospital executives, surgeons, and healthcare influencers to support robotic surgery program developmentIdentify and develop surgeon champions who can advocate for the clinical and patient benefits of da Vincirobotic-assisted surgeryBuild multidisciplinary advocacy teams that support the evaluation and adoption of da Vinci technologyOrganize and manage the complete sales process from prospecting through capital approval and purchase executionCreate compelling clinical, operational, and financial business cases that support capital investment decisionsAnalyze local market dynamics, competitive activity, referral patterns, and growth opportunities to inform territory strategyPartner with the Sales Director to develop and execute strategic plans for market expansion and long-term capital growthCollaborate with cross-functional teams to understand provincial funding environments, healthcare priorities, and market dynamics that influence capital investment decisionsEffectively coordinate internal resources and stakeholders to support successful system evaluations and acquisition processesResolve contractual issues and coordinate system installation upon purchase approvalRepresent Intuitive at national, regional, and local conferences, industry meetings, and educational events to increase awareness of da Vincirobotic-assisted surgery and Intuitive technologiesEffectively manage the transition of the initial sale and system installation to the field sales team responsible for procedural growth and utilizationAchieve quarterly and annual sales objectivesDevelop knowledge of primary operating room procedures, surgical service lines, hospital operations, and da Vinci robotic-assisted surgery applicationsHandle all communications, reporting requirements, and administrative follow-up activities associated with capital sales opportunitiesQualifications Skills, Experience, Education, & TrainingMinimum of 5 years of sales experience; healthcare, medical device, or capital equipment sales experience strongly preferredDemonstrated success identifying, developing, and closing complex capital opportunitiesProven ability to prospect, develop, and conver

📌 Sales Specialist (Winnipeg)
🏢 Intuitive
📍 Winnipeg