Shape brand, sponsorship, and partnership strategy at The Greater, translating research and consumer insights into recommendations for senior clients. As a senior strategy leader, you will work across client and agency teams on complex business and brand challenges. Your work will connect competitive analysis, data, cultural signals, and changing consumer behaviour to clear strategic stories. Sponsorship and partnerships remain important, alongside broader business strategy projects. Key Responsibilities:

Develop strategies for brand, sponsorship, partnership, and business challenges Analyze trends, competitors, research, and client landscapes Create strategic stories from data, culture, and consumer behaviour Prepare executive briefs, presentations,



and communications Navigate multi-agency teams while keeping projects moving Requirements:

Strong strategy experience with sponsorship, partnerships, or brand strategy Financial services or banking experience and working knowledge Polished, credible communication with senior clients Ability to simplify complex information into recommendations Understanding of sponsorship models and emerging approaches Use brand strategy, partnership expertise, and transparent communication to help The Greater’s clients create meaningful value.

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📌 Brand Partnerships Strategy Director (Toronto)
🏢 the greater
📍 Toronto