Analytics ManagerWe’re looking for an Analytics Manager to own how media performance is measured, connected, and translated into insight across paid and organic campaigns.This role is responsible for ensuring data integrity from setup through to insight, and for turning campaign signals into clear direction for planning, optimization, and future investment. You will operate inside a fast-moving, high-growth media team, where speed, accuracy, and clarity are critical to how we work.We believe media buying should be transparent and responsive, and operational excellence in execution gets us there. Analytics is core to that process, closing the feedback loop with consumers and turning performance into clear direction for planning and investment.Who this role is for:Data-literate and practical. You value rigor but have a bias toward action that creates clarity.A clear and concise communicator. You simplify complexity and translate data into direction.Detail-exact. You’re focused on accuracy and delivery. Nothing ships without clean tagging, QA, and accurate implementation.A media‑minded analyst. You understand how platforms like Meta, Google, and TikTok work and interpret performance in that context.A collaborator across disciplines in an agency or client context to ship great work.Comfortable in a fast‑paced environment. You’re energized by high standards, accountability, and building something growing.What you’ll be responsible for:Reporting is a core part of this role, but success is defined by how effectively you translate performance into insight and action.Measurement, tagging, and data integrityOwn tagging frameworks, tracking implementation, and QA across all campaignsEnsure platforms (Meta, Google, TikTok, etc.) are set up to spec with clean, consistent data captureIdentify and resolve tracking gaps, discrepancies, and data risks earlyMaintain clear naming conventions, UTMs,



and data structure across campaignsConnected reporting and data systemsBuild and maintain centralized dashboards (Looker Studio or similar)Manage API‑based data connections across platformsEnsure data across platforms, dashboards, and site analytics aligns and reconcilesContinuously improve reporting workflows for automation, consistency, and scalabilityPerformance analysis and insight generationAnalyze cross‑channel performance across platforms, formats, and audiencesInterpret delivery signals (CPM, CPV, VCR, engagement, visit rate, etc.) in the context of how media is boughtIdentify what is driving performance, not just observationTranslate findings into transparent, actionable recommendations for planning and optimizationStrategic collaboration and process managementPartner with strategy and planning teams to inform media decisionsApply learnings, benchmarks, and testing into future plansFeed insights into pitches, POVs, and campaign planningWhat you bring7–10 years in media analytics, performance measurement, or similarHands‑on experience with Looker Studio, Tableau, or Power BIExperience working with API‑connected dashboards and multi‑platform dataStrong understanding of paid media platforms and measurement frameworksProven ability to translate data into actionable insightExperience working cross‑functionally with planning and activation teamsBachelor’s degree in marketing, analytics, statistics, economics, or related field, or equivalent experienceIf you’re a media thinker who loves building systems and wants to help build something meaningful, we want to hear from you.Compensation for this role ranges from $110,000 to $14 0 ,000 CAD, depending on experience.Equal Opportunity EmployerZulu Alpha Kilo is an equal opportunity employer. It prohibits discrimination based on age, colour, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial, and local laws. Zulu Alpha Kilo is committed to creating and maintaining an inclusive and accessible workplace. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.#J-18808-Ljbffr

📌 Manager, Analytics (Zulumatic) - C$110,000 - C$140,000 A Year (Toronto)
🏢 Zulumatic
📍 Toronto