COMPANY OVERVIEW We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore current perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.
OVERVIEW As Account Development Manager, we empower you to cultivate a long‑term partnership with your customer by continuously proposing solutions and plans that are mutually beneficial. You’ll develop a keen understanding of your product categories and channels and work cross‑functionally with top General Mills leaders to net the results necessary for success. We don’t just offer a job, we offer a career with varying assignments and great development opportunities that nurture & grow our leaders of tomorrow. The experienced Account Development Manager will be responsible to represent General Mills and to secure the maximum profitable sales volume and product distribution for the entire line of grocery products within the limits of established policy and guidelines to all assigned accounts.
CORE COMPETENCIES Problem Solving and Analytics
Strategic Business Thinking & Planning
Selling & Negotiating
Strong Communication
Customer & Category Expertise
Project Management
Leadership Ability
KEY ACCOUNTABILITIES Delivers Volume, RNS, Trade & Profit Commitments
Delivers against sales, trade, and profit targets
Identifies customer‑specific strategic initiative opportunities, leveraging analytics and financial acumen and works to operationalize both internally and externally.
Diligently manages ongoing rotations & everyday listings (forecast & PO management)
Deliver against all administration tasks, both internal & external (contracts, costing changes, internal feedback, etc..)
Plans both Internally & Externally
Develops prescriptive internal & external customer plans




Provides promo level forecasting and right‑sizing
Leads key negotiations with customers
Sells to the Customer
Works to build General Mills customer penetration and influence (relations, customer loyalty programs, new business)
Sells in comp rotations, innovation, limited time offers, and product related changes
Sells in and executes trade strategies inclusive of strategic revenue management (SRM) initiatives
Manages from Sell‑In to Execution
Lead rotation & innovation execution from initial opportunity through to final event
Completes requirements for assigned account(s) i.e. deal sheets, promotional executions, and customer presentation decks
Ensure deductions are cleared (customer)
Executes clear‑outs when possible
Brings forward customer specific requests (innovation, item challenges, packaging)
RELATIONSHIPS Communicate to manager and cross functional partners (Sales Finance, SRM, Customer Supply Chain, Demand/Supply Planning) all details related to assigned accounts, promotional activity, product distribution and other pertinent information including account changes and competitive activity. Ability to influence and lead cross functionally via email, meetings, and presentations. Regular communication with financial analysts and customer service representatives is required to ensure consistent business transactions.
MINIMUM QUALIFICATIONS University Degree, preferably business related
1+ years experience in sales and business development
Valid Driver’s License
SKILLS REQUIRED Project management experience (ability to own a project from start to finish)
Leadership experience (Lead meetings, presentations, ability to lead cross functional teams)




Ability to work effectively with multiple levels of management and external customers
Analytical and problem‑solving skills
Ability to influence/lead change
Strategic thinking skills
Required knowledge Microsoft operating system
ADDITIONAL CONSIDERATIONS International relocation or international remote working arrangements (outside of the US) will not be considered.
Applicants for this position must be currently authorized to work in Canada on a full‑time basis.
General Mills will not sponsor applicants for this position for work visas.
The posting for this position is to fill an existing vacancy within the organization.
SALARY RANGE The salary range for this position is $71,300-$107,150 / Annually.
The salary range for this position is: $71,300 - $107,200 Annual
At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to education, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range.
Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being.
We are proud to offer a foundation of health benefits, financial wellbeing, time off programs, wellbeing support and perks. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance.
ELIGIBILITY Applicants must meet minimum age qualifications in the country in which the job is located.
New possibilities. Bold thinking. Real heart. Build remarkable brands with remarkable people.
At General Mills, we make food the world loves. Across 100+ markets, we come together to create, innovate and grow. Here, you’ll do meaningful work and help to lead the future of food at a company that stands for good.

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📌 Account Development Manager, Walmart (Ontario)
🏢 General Mills Canada
📍 Ontario