Drive dealer engagement at WoodPlank through email marketing and campaign strategy in a results-driven B2B marketing role. Own initiatives supporting growth across North America.
As a B2B Growth Marketing Specialist, you will manage email marketing, content strategy, copywriting, and promotional campaigns. Your work will help dealers promote and sell premium exterior cladding, interior wall products, and architectural solutions. You will coordinate with Sales and Design while improving measurable marketing results.
Key Responsibilities: Develop newsletters, product announcements, and promotional email campaigns
Write email copy, subject lines, and calls to action
Optimize automated dealer onboarding and reactivation email flows
Segment audiences and analyze campaign performance
Create educational dealer marketing resources and content
Requirements: Three to five plus years in B2B or digital marketing
Understanding of email marketing, content strategy, and customer engagement
Solid copywriting and communication skills
Comfort using AI tools for research and content development
Familiarity with Klaviyo and HubSpot
Apply email strategy, compelling copywriting, segmentation, and campaign analysis to strengthen WoodPlank’s dealer marketing.
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📌 B Email Marketing Specialist (Ontario)
🏢 WoodPlank
📍 Ontario
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