Own lead volume, quality, and return on marketing spend for Buyerlink in Victoria, BC. Use campaign data to guide profitable growth from an in-person office.
This Senior Digital Marketing Manager leads strategy for high-quality lead generation across paid acquisition channels. You will plan campaigns, set priorities, guide execution, and identify trends affecting performance. The work requires media buying, reporting, testing, partner relationships, and clear recommendations across the marketing funnel.
Key Responsibilities: Lead the team’s digital marketing strategy and priorities
Launch campaigns across search, social, native, and display
Monitor conversion rate, lead quality, volume, and cost efficiency




Identify performance trends and resolve campaign issues
Share reporting, risks, insights, and next steps
Requirements: Five or more years of lead generation experience
Background in media buying and performance marketing
Ability to turn campaign data into explicit actions
Experience with digital ads, analytics, CRM, or call tracking platforms
Organization, communication, and collaboration skills
Shape Buyerlink’s Victoria lead generation growth through digital strategy, performance analysis, paid media, and campaign optimization.

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📌 Senior Lead Generation Marketing Manager (British Columbia)
🏢 BuyerLink
📍 British Columbia