Lead RBC Direct Investing email marketing from Toronto, using Salesforce Marketing Cloud and rigorous compliance-focused quality assurance. Own communications across the investing journey.
As an experienced marketer, you will lead end-to-end production and delivery for promotional, transactional, regulatory, and product communications. You will coordinate marketing, product, MarTech, Legal, Compliance, and Risk stakeholders. The work includes campaign planning, automated journeys, audience segmentation, testing, reporting, and lifecycle communications.
Key Responsibilities: Lead promotional, product, and transactional email campaigns
Build automated welcome, triggered, and lifecycle journeys
Coordinate production calendars and stakeholder send schedules
Validate rendering, links,



personalization, and content quality
Report performance and recommend campaign improvements
Requirements: Three or more years of hands-on email marketing experience
Hands-on Salesforce Marketing Cloud experience
Knowledge of journey-building and email deliverability practices
Proficiency with Litmus and email quality assurance tools
Understanding of CASL and regulated compliance review processes
Apply email automation, segmentation, testing, and compliance expertise to support RBC Direct Investing clients in Toronto.

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📌 Email Marketing Manager Salesforce Marketing Cloud (Ontario)
🏢 RBC
📍 Ontario