Reports to: MTC Leadership / Designated Supervisor

Work Arrangement: Remote

Please note that this job position is open to all First Nation, Inuit, and Metis nations within Canada. You must have an understanding of Moon Time, protocols, and understanding of shared knowledge to apply.

Compensation & Contract Details

The Marketing & Social Media Manager will be compensated at an hourly rate of $37.00, under a contract agreement ending March 31, 2027.

The successful candidate will work collaboratively with the MTC team to support organizational marketing, digital communications, content creation and social media engagement throughout the contract period. Any extension or renewal of the contract will be subject to organizational needs and available funding.

Position Summary

Moon Time Connections (MTC) is seeking a creative, strategic and community-minded Marketing & Social Media Manager to lead the organization's marketing, digital communications, social media presence and content creation.

Working collaboratively with the MTC team, the Marketing & Social Media Manager will develop and implement engaging marketing strategies that increase organizational visibility, strengthen Community connections, amplify Indigenous voices and advance awareness of menstrual equity.

This role will oversee the development of compelling digital content, including social media campaigns, educational materials, videos, graphics, newsletters, website content and promotional resources. The successful candidate will translate MTC's programs, research, educational initiatives and advocacy priorities into accessible, engaging and visually compelling communications.

A strong understanding of Indigenous-led initiatives, cultural humility, respectful storytelling and the importance of Community-centred communications is essential.

Key Responsibilities

1. Social Media Management & Digital Communications

- Develop and implement an organization-wide social media strategy aligned with MTC's mission, values and strategic priorities.
- Manage MTC's social media platforms, including Instagram, Facebook, LinkedIn and other relevant channels.
- Create and maintain a monthly content calendar that highlights organizational initiatives, campaigns, events, educational resources and Community stories.
- Write, schedule and publish engaging social media content that increases audience engagement, organizational awareness and reach.
- Monitor social media analytics, engagement trends and audience growth to evaluate effectiveness and inform future strategies.
- Respond to messages, comments and inquiries while maintaining a professional, inclusive and culturally respectful online presence.
- Identify opportunities to expand MTC's digital reach and strengthen relationships with Community partners, supporters and organizations.

2. Content Creation & Storytelling

- Develop and produce original content that communicates MTC's work, programs, research, education and advocacy initiatives.
- Create visually engaging graphics, infographics, promotional materials,



presentations and digital resources using platforms such as Canva.
- Write compelling captions, articles, blog posts, newsletters, campaign messaging and website content.
- Develop short-form video content, including Instagram Reels, TikToks, educational videos, interviews and campaign videos.
- Coordinate video production, editing, photography and other multimedia content in collaboration with team members and external contributors.
- Translate complex research, statistics and policy information into accessible, engaging and educational content.
- Develop storytelling approaches that centre Community voices, lived experiences, knowledge and perspectives.
- Ensure all content reflects MTC's organizational voice, values, branding and commitment to Indigenous-led menstrual equity.

3. Marketing Strategy & Campaign Development

- Develop and implement integrated marketing and communications campaigns to promote MTC's programs, resources, events and organizational priorities.
- Support the promotion of Moon Time Auntie + Kin (MTA+) training, educational presentations, sewing circles, research projects and menstrual equity initiatives.
- Develop promotional strategies for fundraising campaigns, organizational announcements, partnerships and special events.
- Create marketing materials for Community partners, funders, donors, conferences and public engagement opportunities.
- Identify opportunities to increase organizational visibility, media exposure and public awareness of menstrual equity issues.
- Maintain consistent branding and messaging across all digital and print communications.
- Work in collaboration with Public Relations Manager to support with media outreach

4. Website, Newsletter & Communications

- Maintain and update MTC's website to ensure information, resources, program descriptions and organizational announcements remain current.
- Develop and distribute regular email newsletters and organizational updates.
- Create and maintain digital communication materials for internal and external audiences.
- Support the development of annual reports, impact summaries, presentations and organizational publications.
- Ensure content is accessible, inclusive, accurate and aligned with MTC's communications standards.

5. Indigenous-Centred & Community-Responsive Communications

- Approach all communications through the lens of cultural humility, respect, relationship-building and Community-centred engagement.
- Ensure storytelling and content creation uphold appropriate cultural protocols, informed consent and Community ownership of stories and images.
- Centre Indigenous voices, knowledge systems,



experiences and perspectives without appropriating or misrepresenting cultural teachings.
- Use inclusive language that recognizes First Nations, Inuit, Métis, Two-Spirit, trans and gender-diverse Kin.
- Collaborate with Chapter Leads, Knowledge Keepers, Elders, Community partners and program teams to ensure communications are accurate, respectful and reflective of Community priorities.
- Support the visibility of Indigenous-led solutions, grassroots initiatives and Community-driven approaches to menstrual equity.

Qualifications & Experience

- Education or experience in marketing, communications, public relations, digital media, journalism or a related field.
- Demonstrated experience managing organizational social media accounts and developing digital marketing strategies.
- Strong content creation skills, including graphic design, copywriting, photography and/or video production.
- Experience using social media management platforms, Canva and video editing software.
- Excellent written and verbal communication skills.
- Experience developing engaging digital campaigns and interpreting social media analytics.
- Strong organizational skills and the ability to manage multiple projects and deadlines.
- Ability to work independently and collaboratively within a remote, interdisciplinary team.
- Knowledge of Indigenous organizations, Community-based initiatives, menstrual equity, reproductive health or social justice is considered an asset.
- Demonstrated commitment to cultural humility, respectful storytelling, accessibility and inclusive communications.

Desired Skills & Attributes

The ideal candidate is someone who:

- Is creative, cutting-edge and passionate about using storytelling to create meaningful social impact.
- Understands how to make educational content engaging, accessible and visually compelling.
- Can translate complex information into clear and relatable messaging.
- Is comfortable developing both strategic marketing plans and hands-on digital content.
- Demonstrates initiative and brings forward new ideas, trends and opportunities.
- Values Indigenous-led approaches and understands the importance of relationship-building and cultural protocols.
- Is adaptable, collaborative and comfortable working within a small, dynamic organization.

Key Deliverables & Measures of Success

- Development and maintenance of a consistent monthly social media content calendar.
- Regular creation and publication of original graphics, videos, educational content and organizational updates.
- Increased social media reach, engagement and audience growth.
- Successful promotion of MTC programs, training opportunities, resources and campaigns.
- Consistent and recognizable organizational branding across communication platforms.
- Timely development of newsletters, website updates and promotional materials.
- Increased public awareness of MTC's work and Indigenous menstrual equity initiatives.

Pay: $37.00 per hour

Expected hours: No more than 40.0 per week

Work Location: Remote

📌 Marketing & Social Media Manager (Canada)
🏢 Moon Time Connections - True North Aid
📍 Canada