The CSHG has a new full-time marketing position available to begin immediately

Who We Are:

We are a family of local craft breweries, restaurants and a taphouse—all united by a love of great beer, delicious food, and unforgettable experiences. Through years of hard work and a deep love for the Cowichan Valley, we have grown our businesses into a network of community staples that our customers can count on. Now, we’re looking for a creative, organized, energetic, beer-loving Multi-Media Marketing Specialist to bring it all together and help us continue to grow our brands across all locations, taking our organization to the next level and into the next generation.

Job Requirements:

· 3+ years in marketing, preferably with a focus on food, beverage, or hospitality

· Knowledge of and interest in the craft beer scene and restaurant/taphouse culture

· An organized self-starter, comfortable juggling multiple brands and deadlines

· Strong digital marketing skills (social media, email marketing, local SEO, paid ads)

· Strong content creation/image capturing skills (smartphone and DSLR or similar)

· Excellent writing and communication skills with good digital fluency (Microsoft Office, Wordpress)

· An eye for design with the skill to back it up (Canva, Adobe Suite, Wordpress or similar tools)

· A developed portfolio that includes examples of past work (such as photography, videography, copywriting, and web design) and links to

· Bonus points for having worked in event marketing or grassroots community outreach

Perks & Benefits:

· Competitive salary, extended health benefits, free counselling program

· Discounts on food, drinks, and merchandise across all locations

· Exclusive access to exciting events and products

· Creative freedom and support from a fun, passionate team

· Flexible schedule with hybrid work options

· Opportunities to grow with an expanding group of brands

Responsibilities:
We are seeking a dynamic, charismatic individual to execute all things marketing and branding across a growing family of businesses that include a production brewery and lounge, a brew pub, two family-style restaurants, and a neighbourhood taphouse, each with its own unique identity, while still sharing the same core values.



The initial focus of this position will centre primarily around in-house content creation and management, including creating high-quality photo and video content, managing and posting to each brand’s social media accounts, creating event posters and info-graphics/menus, and maintaining the businesses’ various digital footprints. The right candidate will be able to juggle these core responsibilities while also working to develop promotional strategies, plan and execute events, and devise long term multi-media marketing goals, all as part of an experienced team of passionate and diverse individuals.
· Develop and execute multi-media marketing strategies tailored to each location's audience and personal brand goals

· Run each business’ social media accounts (Instagram, Facebook, etc.) and create/improve overall digital presence for each business

· Monitor and maintain each businesses’ websites and Google pages, ensuring they are up-to-date and up to standard

· Capture original digital content (photos, videos, etc.) using a combination of smartphone and/or other camera devices when appropriate

· Use appropriate editing software to edit and create videos and/or add polish to photos as needed (TikTok, Edits, Capcut, Canva, Adobe Suite, etc.)

· Use appropriate software to create original posters, graphics, product labels, newsletters, webpages, and menus according to existing brand standards

· Execute or assist in executing local marketing campaigns including traditional media like print and radio advertising, newsletters, and in-house advertising

· Help plan and promote events that engage with our community, such as beer releases, live music, food features, community events, festivals, etc

· Monitor analytics and performance across all channels and campaigns

· Run or attend periodic meetings to discuss strategies and ongoing projects





· Plan and maintain an equitable contribution schedule between each business, “triaged” as required

· Facilitate idea-generation and buy-in among employees by leading marketing- or events- based discussions, encouraging brainstorming and teamwork

· Workshop and develop existing brand parameters, creating best practices handbooks/guidelines for each business

· Workshop existing packaging and labels, assisting to create cohesion among existing product lines as well as developing designs/labels for new products

· Help plan/curate art installations at appropriate businesses

· Help plan/curate live music or other live events at appropriate businesses

· Help to finesse and develop atmosphere and décor for each business

Additional Employment Expectations:

· Maintain consistent branding and tone, striving always for perfection/polish, while letting each location’s personality shine

· Work independently and diligently, with a proper (but flexible) schedule, where work time is devoted solely to the company

· Maintain an exemplary work ethic and show an aptitude for decision-making and problem-solving

· Maintain excellent people skills, business acumen and communication skills, both written and verbal

· Maintain a high degree of social responsibility, professionalism, and appropriate conduct, being mindful of privacy, ethical and legal standards of conduct (esp. regarding consent to photography or videography)

· Adhere to all legal parameters or standards governing our businesses and marketing content

· Work according to the Canada Labour Code standards of employment

· Represent our company well in the community both on and off the clock

To Apply:

Email [email protected] with:

1. A copy of your resume (with references)

2. A digital portfolio that includes examples of your original content (photos, videos, graphics, product design, posters, webpages, copywriting, etc…) as well as links to past social media pages you’ve managed

3. A brief cover letter or note about yourself

Pay: $46,000.00-$50,000.00 per year

Benefits:

- Company events
- Dental care
- Discounted or free food
- Extended health care
- Versatile schedule
- Store discount
- Wellness program

Work Location: In person

📌 Multi-Media Marketing Specialist (Duncan)
🏢 Craig Street Brewing
📍 Duncan