Lead BC field sales strategy with coaching and market growth accountability across Dandurand Group channels and customer relationships.

Reporting to the Vice President, Sales Excellence, the Field Sales Director leads the regional sales team. This role develops sales strategies, manages execution, and supports growth across Chains, Independent, and On-Premise Channels. Success depends on strong planning, analysis, communication, and leadership.

Key Responsibilities

Provide leadership, coaching, and strategic direction to BC sales teams

Develop sales strategies and operational plans across Dandurand Group

Deliver regional revenue, volume, market share, and distribution targets

Manage key customer relationships and close strategic opportunities

Track results,



lead meetings, and communicate quarterly priorities

Requirements

Bachelor’s degree in business administration

Three to five years managing high-performing sales teams

Minimum five years’ Consumer Packaged Goods experience with Beverage Alcohol

Solid Microsoft Office, presentation, analytical, and communication skills

Familiarity with sales CRM tools and budget management

Apply regional leadership, sales strategy, coaching, and customer management skills to strengthen Dandurand Group’s BC market presence.

📌 BC Regional Sales Director (Winnipeg)
🏢 Dandurand Group
📍 Winnipeg