Shape brand, sponsorship, and partnership strategy at The Greater, translating research and consumer insights into recommendations for senior clients.

As a senior strategy leader, you will work across client and agency teams on complex business and brand challenges. Your work will connect competitive analysis, data, cultural signals, and changing consumer behaviour to clear strategic stories. Sponsorship and partnerships remain important, alongside broader business strategy projects.

Key Responsibilities

Develop strategies for brand, sponsorship, partnership, and business challenges

Analyze trends, competitors, research, and client landscapes

Create strategic stories from data, culture, and consumer behaviour

Prepare executive briefs, presentations, and communications





Navigate multi-agency teams while keeping projects moving

Requirements

Robust strategy experience with sponsorship, partnerships, or brand strategy

Financial services or banking experience and working knowledge

Polished, credible communication with senior clients

Ability to simplify complex information into recommendations

Understanding of sponsorship models and emerging approaches

Use brand strategy, partnership expertise, and clear communication to help The Greater’s clients create meaningful value.

📌 Brand Partnerships Strategy Director (Winnipeg)
🏢 the greater
📍 Winnipeg