Campaign analytics leadership meets SQL and Pega CDH in Downtown Toronto, with a hybrid schedule requiring three to four office days weekly.

This 12-month Manager role covers acquisition, engagement, cross-sell, retention, and win-back campaigns. You will shape analytical roadmaps, audiences, testing, measurement, and optimization. The work connects marketing priorities with actionable recommendations across customer segments, products, channels, and journeys.

Key Responsibilities

Lead campaign analytics from chance sizing through post-campaign evaluation

Develop segmentation, propensity, response, uplift, and customer-value strategies

Build business cases and forecast financial outcomes for campaign decisions

Design measurement frameworks and apply control groups and A/B tests





Deliver dashboards, scorecards, deep dives, and executive-ready recommendations

Requirements

Bring 5+ years of progressive analytics experience

Have 3+ years of strong SQL and data-analysis experience

Understand experimentation, incrementality, targeting, personalization, forecasting, and ROI analysis

Use Python, R, SAS, Power BI, Tableau, or comparable tools

Hold a quantitative bachelor's degree or related qualification

Apply campaign measurement, SQL, experimentation, and customer analytics expertise to optimize decisions in a hybrid Toronto assignment.

📌 Campaign Analytics Manager SQL Pega CDH (Winnipeg)
🏢 FINTECH PROFESSIONALS
📍 Winnipeg