Guide Directive Consulting’s performance marketing creative strategy remotely, connecting storytelling, analytics, and conversion across B2B campaigns.

This Head of Creative leads the Performance Design department at the intersection of creative craft and performance marketing. You will establish standards across paid social, display, video, and landing page work. You will also represent the department in pitches, client leadership meetings, and conversations about Performance Design’s strategic value.

Key Responsibilities

Ensure creative meets craft and conversion benchmarks

Develop a distinctive process supporting DiscoverabilityOS

Ensure teams run campaigns and test learning

Represent Performance Design in pitches and client conversations





Articulate creative’s value as a strategic capability

Requirements

Five-plus years in performance marketing or growth-focused agencies

Proven creative team management experience

Ability to present strategy to VPs and CMOs

Ability to translate creative thinking into business language

Experience building trust with senior leadership

Shape Directive Consulting’s performance creative direction with strategic storytelling, conversion standards, executive communication, and client partnership.

📌 Creative Director Performance Marketing (Winnipeg)
🏢 Content Creators
📍 Winnipeg