Drive digital marketing campaigns at Tangerine through data-driven decisions, channel ownership, and end-to-end customer journey delivery. This is a 12-month contract.
As Digital Marketing Delivery
Manager, you will report to the Senior Manager, Digital Marketing Delivery. You will develop go-to-market strategies, launch owned-channel campaigns, and optimize performance. The work spans email, push notifications, mobile ads, websites, landing pages, personalization, and testing.
Key Responsibilities
- Lead campaign go-to-market strategy and channel ownership
- Launch email, push, mobile, and website campaigns
- Coordinate content with editorial and creative teams
- Analyze client behavior, segmentation, and campaign success
- Optimize performance using Google Analytics and Looker Studio Pro Requirements:
- Marketing, advertising degree, or equivalent education and experience
- Three to five years of digital marketing experience
- Experience in demanding digital-oriented organizations
- Strategic marketing leadership in agile environments
- AI fluency and ability to drive results through change Apply digital marketing strategy, campaign delivery, analytics, and optimization expertise to Tangerine’s customer-focused banking communications.
📌 Digital Marketing Campaign Delivery Manager (Toronto)
🏢 Scotiabank
📍 Toronto
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