Lead Loopio’s B2B SaaS product marketing strategy remotely, using pricing expertise and go-to-market leadership to shape an AI-native portfolio.As Director of Product Marketing, you will guide strategy and execution for major initiatives as Loopio’s most senior product marketer. You will translate product strategy into market plans, partnering with Product, Sales, Finance, Customer Experience, and Marketing. The work spans portfolio narrative, pricing, competitive positioning, launches, and executive planning.Key Responsibilities:
Own Loopio’s multi-product, AI-native portfolio narrativeSet launch strategy for major product initiativesShape pricing, packaging, and value metricsBuild positioning, messaging, and sales battlecardsMentor product marketers and advise product peersRequirements:
8+ years of B2B SaaS product marketing experienceOwnership of pricing and go-to-market strategyExperience with AI-driven products and buyer behaviorStrong executive presence and stakeholder influenceExperience mentoring product marketers or GTM professionalsBring strategic product marketing, pricing, and competitive positioning expertise to Loopio’s remote-first global team.
📌 Director Product Marketingb Saas (Winnipeg)
🏢 Loopio
📍 Winnipeg
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