08 Nov
|
Blanc Labs
|
Winnipeg
08 Nov
Blanc Labs
Winnipeg
Optimize regulated financial-services funnels at Blanc Labs through conversion copywriting, landing-page design, and rigorous A/B testing. This engagement targets qualified leads.
The specialist will improve direct-to-consumer journeys for mortgages, loans, and business banking.
Responsibilities span funnel flow, page design, trust-conscious disclosures, claims, analytics capture, and an AI-powered feature as the next page step. Robust evidence of comparable work is essential.
Key Responsibilities
Design and continuously improve landing pages and funnel flow
Write copy meeting regulated financial-services trust and disclosure constraints
Run disciplined A/B tests using a transparent methodology
Make an AI-powered feature central to the conversion path
Set up clean end-to-end data and analytics capture
Requirements
Proven regulated-financial funnel optimization experience
Strong conversion copywriting ability for restricted product categories
Experience with mortgages, loans, insurance, or business banking advertising
Fluency in GA4, pixels, and server-side conversion tracking
Reliability, proven results, and verifiable references
Bring funnel strategy, conversion writing, testing discipline, and financial-services experience to Blanc Labs' acquisition programs.
📌 Financial Services Funnel Conversion Specialist (Winnipeg)
🏢 Blanc Labs
📍 Winnipeg