Drive measurable marketing growth as Head of Marketing, combining budget ownership, KPI analysis, and campaign optimization within a Canadian-based agency.

This senior marketing leader manages performance from planning through evaluation, connecting commercial objectives with customer insights and market trends. The work includes forecasting, ROI, annual planning, and strategic decisions. You will also coordinate agencies, vendors, and teams across acquisition, media, creative, and PR.

Key Responsibilities

Manage marketing budgets, forecasts, performance, and ROI

Use data and insights to optimize campaigns

Identify growth opportunities through market and competitor monitoring

Contribute to annual planning and performance tracking

Manage agency and vendor relationships

Requirements

Three to five years of marketing experience

Solid analytical, organizational, and problem-solving skills

Experience understanding P&L; and marketing performance metrics

Experience across traditional and digital advertising

Strong stakeholder, negotiation, and vendor management skills

Apply commercial judgment, performance measurement, and analytical marketing skills to optimize campaigns and identify sustainable growth opportunities.

📌 Head of Marketing Growth Performance (Winnipeg)
🏢 Humankind Global Recruitment
📍 Winnipeg