Search Strategist (12 - 14 month Contract)

VERB Interactive

Vancouver, BC Contract Salary not specified

Contract

VERB Interactive is hiring a Search Strategist (SEO Strategist) for a temporary 12-14 month contract covering a leave of absence. The role owns partner-facing SEO, generative engine optimization (GEO), and AI search strategy.

Responsibilities

- Lead partner search strategy and present reports, recommendations, and performance findings.
- Improve visibility in traditional search and AI-generated answers through technical SEO, content, structured data, entity optimization, and citation-ready content.
- Manage local search listings, location data, reviews, and Google Business Profiles.
- Research keywords, prompts, competitors, and website performance; monitor search and AI visibility metrics.
- Coordinate search activities with content, project, development, account, media, social, and creative teams.
- Manage partner deliverables, retainer hours, and project tasks; provide search training and stay current on industry trends.

Qualifications

- At least 3 years of SEO or AI search experience, with post-secondary education in marketing, communications,



or equivalent experience.
- Knowledge of SEO ranking factors, AI answer engines, technical SEO, CMS platforms, crawling, indexing, schema, robots.txt, and entity optimization.
- Experience with tools such as Google Search Console, GA4, Data Studio, Ahrefs, Semrush, Screaming Frog, Yext, and Jira or similar tools.
- Experience managing organic search for multiple partners; hospitality and tourism experience is an asset.
- Strong partner-facing communication, analytical, writing, organizational, and project-management skills.

Work arrangement and benefits

Hybrid arrangements are available for local employees, with three days per week in the office. Remote opportunities are available for other locations. Benefits include vacation from day one, an additional paid holiday week, travel credit, health and wellness spending options, RRSP matching, and career development opportunities.

This posting is for an existing vacancy. VERB Interactive supports accommodations during the recruitment process.

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