Product Manager, Canadian Market

Our client is a recognized manufacturer of drainage solutions for infrastructure and civil engineering projects. Experiencing growth, they wish to strengthen their position in the Canadian market by developing a product offering tailored to the needs, standards, and realities of the country's diverse regions.The Role

Reporting to the General Management, the Product Manager will be responsible for analyzing the Canadian market and translating their findings into a concrete product strategy.You will bridge the gap between fieldwork, engineering, and production to bring to market products that truly meet local needs.Your Responsibilities

Evaluate the Canadian drainage market: size, segments, trends, regions, and growth opportunitiesAnalyze competitor positioning, pricing, and existing offeringsIdentify customer needs (contractors, engineers, municipalities, distributors) and regulatory and standards requirements specific to Canada, as well as regional characteristics (climate, soil, freeze/thaw cycles, etc.)Identify gaps between current offerings and market needs, then formulate clear recommendationsDefine product specifications to be adapted or developed, in collaboration with engineering, R&D;, and productionDevelop business cases and prioritize Product RoadmapManage the product lifecycle, from concept to launchDevelop the go-to-market plan with sales and marketing: positioning, technical documentation,



and sales team trainingGather market feedback after launch and adjust the offering accordinglyDesired Profile

Bachelor's degree in engineering (civil, mechanical, or other relevant discipline), business administration, or a related fieldMinimum 5 years of experience in product management, product development, or business development within an industrial or manufacturing contextKnowledge of the civil engineering, infrastructure, or drainage sector: a significant assetExperience in market analysis and competitive positioningAbility to understand technical issues and translate them into practical applications in business needsAbility to collaborate with multidisciplinary teams (engineering, production, sales)Excellent analytical, communication, and summarization skillsFluency in French and English, both spoken and written (required by the Canadian market)Occasional travel required to meet with clients and partnersWhat makes this position attractive A strategic role with a high impact, a explicit mandate, and visibility with senior managementThe opportunity to shape the product offering of a growing companyA stable environment in an infrastructure-critical industryCompetitive compensation and comprehensive benefits: [to be specified]We encourage all applicants Qualified candidates are eligible to apply. Applications will be treated confidentially.

📌 Product Manager (Remote) (Winnipeg)
🏢 Au0026A Consultants
📍 Winnipeg