Lead integrated B2B media strategy remotely at Marketbridge, using media planning, buying, and optimization to support enterprise client goals.

As Director, Media Strategy, you will oversee strategies across client accounts and translate marketing objectives into full-funnel media plans. You will guide activation teams, collaborate with demand strategy, creative, analytics, and account management, and deliver measurable campaign recommendations. The work spans programmatic, paid social, SEM, trade publications, and other channels.

Key Responsibilities:

- Develop comprehensive B2B media strategies aligned with client objectives
- Translate demand-generation strategies into actionable full-funnel plans
- Guide campaign planning, activation, optimization, and reporting
- Present media plans, results,



insights, and recommendations
- Oversee budgets, vendor relationships, and responsible media investment

Requirements:
- Eight-plus years in media strategy, planning, and buying
- Solid B2B media strategy development and execution experience
- Knowledge of programmatic, paid social, SEM, and trade publications
- Experience with The Trade Desk, DV360, or comparable platforms
- Experience mentoring or directing media professionals

Bring B2B media leadership, analytical judgment, and client partnership skills to Marketbridge’s remote strategy team.

📌 Remote Directorb Media Strategy (Toronto)
🏢 MarketBridge
📍 Toronto