Lead integrated B2B media strategy remotely at Marketbridge, using media planning, buying, and optimization to support enterprise client goals.

As Director, Media Strategy, you will oversee strategies across client accounts and translate marketing objectives into full-funnel media plans. You will guide activation teams, collaborate with demand strategy, creative, analytics, and account management, and deliver measurable campaign recommendations. The work spans programmatic, paid social, SEM, trade publications, and other channels.

Key Responsibilities

Develop comprehensive B2B media strategies aligned with client objectives

Translate demand-generation strategies into actionable full-funnel plans

Guide campaign planning, activation, optimization, and reporting

Present media plans, results,



insights, and recommendations

Oversee budgets, vendor relationships, and responsible media investment

Requirements

Eight-plus years in media strategy, planning, and buying

Solid B2B media strategy development and execution experience

Knowledge of programmatic, paid social, SEM, and trade publications

Experience with The Trade Desk, DV360, or comparable platforms

Experience mentoring or directing media professionals

Bring B2B media leadership, analytical judgment, and client partnership skills to Marketbridge’s remote strategy team.

📌 Remote DirectorB Media Strategy (Winnipeg)
🏢 MarketBridge
📍 Winnipeg