Lead sales strategy and commercial growth as Chief Commercial Officer at Sunrise Farms, based at its Surrey, British Columbia head office.

Reporting to the CEO, the CCO joins the Executive Leadership Team and executes strategic planning within the sales function. This senior commercial leader oversees teams across Surrey, Calgary, Lethbridge, Winnipeg, Cambridge, and Mississauga while shaping customer-focused growth.

Key Responsibilities:

- Develop comprehensive sales strategies and achieve revenue targets
- Oversee, manage, and mentor the entire sales network
- Analyze sales data, market trends, and competitor activities
- Maintain relationships with key clients, partners, and stakeholders
- Report sales performance and recommendations to executives

Requirements:

- Bachelor's degree in business, marketing, or related field
- MBA preferred for this senior commercial leadership role
- Minimum 10+ years in senior sales or commercial leadership
- Robust sales and marketing principles with revenue-growth results
- Exceptional communication, analytical, and organizational skills

Shape Sunrise Farms’ commercial direction through sales leadership, market analysis, customer relationships, and strategic execution across Canada.

📌 Chief Commercial Officer Sales Strategy (Surrey)
🏢 Victoria Newitt Recruitment
📍 Surrey