Healthcare strategy, consumer insights, and digital planning define this Senior Strategist role at Ogilvy Health Canada. Lead high-impact initiatives across Canadian brands. As a Senior Strategist, you will guide strategic needs for clients while supporting Account Services and Creative.
You will analyze customer, patient, and consumer behavior, develop recommendations, and strengthen deliverables. The work spans brand strategy, research, omnichannel engagement, and integrated marketing planning.
Key Responsibilities
- Analyze customer, patient, and consumer behavior and market trends
- Architect digital-first go-to-market plans for Canadian brands
- Lead strategic workshops with clients and cross-functional teams
- Build customer journeys, messaging maps, and campaign blueprints
- Optimize omnichannel plans using data and identified opportunities Requirements:
- Four to six years of agency strategic planning experience
- Healthcare, pharmaceutical, or wellness experience or deep interest
- Knowledge of data, statistical analysis, and measurement principles
- Solid marketing, business, communication, and presentation skills
- Experience with analytics and social listening platforms Bring healthcare strategy, research, analytics, and omnichannel planning expertise to Ogilvy Health’s Canadian client work.
📌 Senior Healthcare Strategy Planner (Toronto)
🏢 Ogilvy Health Canada
📍 Toronto
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