Lead paid search and paid social performance for BDO Canada LLP in Toronto through blended office, client-site, and virtual work. Apply deep digital marketing expertise to measurable campaigns and growth.
As Senior Digital Marketing Specialist, Growth & Digital Performance, you will manage acquisition and conversion initiatives. The full time individual contributor role covers Google Analytics 4, Google Tag Manager, SEO, AEO, dashboards, and landing-page optimization. You will report to the Digital Manager and coordinate digital deliverables with stakeholders.
Key Responsibilities
Manage paid search and paid social campaigns
Analyze funnel performance and identify actionable trends
Plan briefs, timelines, approvals, and measurement requirements
Support landing-page optimization, experimentation, and A/B testing
Report performance through dashboards and data visualization
Requirements
Five to seven or more years in related digital marketing
Hands-on paid search and paid social experience
Strong Google Analytics 4 knowledge
Practical Google Tag Manager experience
Experience with SEO and conversion optimization
Bring paid media, analytics, and optimization expertise to BDO Canada LLP’s Toronto digital performance team.