Own paid acquisition for ZOLEO across Google, Meta, and Amazon in a hybrid Growth Marketing Manager role with measurable revenue responsibility. Use experimentation, attribution, and automation to scale profitable customer growth across DTC, marketplace, and emerging B2B channels.

At Roadpost, you will help evolve ZOLEO from a hardware-led satellite communicator into a safety and preparedness platform. This hands-on manager role spans campaign strategy, creative testing, marketing measurement, and customer acquisition economics. You will work across marketing, e-commerce, and sales to improve conversion and accelerate growth.

Key Responsibilities:

- Own and optimize Google, Meta, and Amazon paid campaigns
- Develop scalable acquisition strategies and performance benchmarks
- Run structured creative, audience,



and landing-page tests
- Establish KPI reporting and attribution practices
- Manage channel budgets and guide investment decisions

Requirements:

- Four to seven years of growth marketing experience
- Demonstrated success scaling paid acquisition profitably
- Experience with Google, Meta, and Amazon campaign management
- Proficiency in CAC, ROAS, MER, and attribution
- Experience integrating AI tools and marketing automation

Bring paid media expertise, analytical judgment, and experimentation skills to expand ZOLEO customer acquisition and revenue across channels.

📌 Performance Marketing Manager Paid Acquisition (Toronto)
🏢 Roadpost
📍 Toronto