Social Media Content Creator & Influencer Marketing Coordinator

Company: Koreanshop

Location: Brampton, Ontario (In-Person)

Job Type: Part-Time

Experience Required: 1–2 years

Salary: $20–$22 per hour, based on experience

Schedule: 15–20 hours per week, with flexibility for events and campaigns

About Koreanshop

Koreanshop is a growing Canadian K-beauty retailer offering a wide selection of Korean skincare, cosmetics, and beauty products through our retail store and online platform, Koreanshop.ca.

We are looking for a creative, confident, organized, and self-motivated Social Media Content Creator & Influencer Marketing Coordinator to join our team.

This is a hands-on role for someone who enjoys creating engaging videos, understands social media trends, communicates confidently, and can independently develop creative marketing ideas.

The ideal candidate is comfortable both behind and in front of the camera and has experience managing social media content, influencer collaborations, and digital marketing activities.

Key Responsibilities

1. Social Media Content Creation & Video Editing

- Plan, film, edit, and publish engaging content for Instagram Reels, TikTok, Facebook, and YouTube Shorts.
- Create regular in-store videos featuring new arrivals, trending Korean skincare products, promotions, product demonstrations, and brand highlights.
- Confidently appear on camera and present products in a natural, professional, and engaging manner.
- Develop creative video concepts, scripts, captions, and storytelling ideas.
- Stay informed about trending social media content, viral audio, beauty trends, and competitor marketing activities.
- Capture high-quality product photos and videos using smartphones, cameras, lighting, and microphones.
- Maintain a consistent content calendar and brand identity.
- Monitor content performance and recommend improvements based on engagement, reach, and conversions.

1. Influencer Marketing & Collaborations

- Research and identify suitable beauty, skincare, lifestyle, and local influencers across Canada.
- Build and maintain professional relationships with influencers, UGC creators, and content creators.
- Contact influencers through Instagram, TikTok, email, and other platforms.
- Negotiate collaborations, product gifting, promotional opportunities, and paid partnerships within approved budgets.
- Coordinate influencer visits to our Brampton retail store.
- Develop influencer campaigns for product launches, seasonal promotions, and new brand arrivals.
- Track influencer deliverables, posting schedules, campaign performance, and collaboration results.
- Maintain organized influencer contact lists and partnership records.

1. PR Packages & Influencer Events

- Plan and coordinate PR gifting campaigns for influencers across Canada, including creators outside the Greater Toronto Area.
- Select appropriate products and develop creative PR package concepts.
- Coordinate packaging, shipping, delivery confirmation, and influencer follow-ups.
- Organize small in-store influencer events, product launch activities, and creator gatherings.
- Coordinate event invitations, schedules, product displays, and content opportunities.
- Develop relationships with beauty brands and external marketing partners when required.




- Track PR campaign costs, product gifting, and influencer-generated content.

1. Marketing Coordination & Brand Development

- Work closely with management to plan social media promotions and marketing campaigns.
- Develop original ideas to increase brand awareness, customer engagement, and in-store traffic.
- Coordinate content around new inventory arrivals, special offers, and seasonal campaigns.
- Research competitor activity and identify emerging K-beauty trends.
- Maintain organized campaign schedules, reports, and marketing assets.
- Take ownership of assigned projects and deliver them on time with minimal supervision.

Required Experience & Qualifications
- 1–2 years of relevant experience in social media content creation, influencer marketing, digital marketing, or a similar role.
- Demonstrated experience creating and editing short-form video content.
- Strong knowledge of Instagram, TikTok, Facebook, and current social media trends.
- Excellent written and verbal English communication skills.
- Confidence speaking on camera and presenting products.
- Experience communicating with influencers, creators, or external partners.
- Strong organizational, time-management, and multitasking abilities.
- Ability to independently plan, execute, and manage creative projects.
- A creative portfolio or examples of previous social media work are required.
- Education in marketing, communications, media production, or a related field is an asset.

Required Software & Technical Skills Candidates should have practical experience with several of the following tools:

Content Creation & Editing

- CapCut (strongly preferred)

- Canva
- Adobe Premiere Pro, Adobe Express, or similar video editing software
- Basic photo editing and visual design tools
- Smartphone video production, lighting, audio, and framing

Social Media & Marketing
- Instagram and TikTok content management

- Meta Business Suite
- TikTok analytics and publishing tools
- Social media scheduling platforms such as Later, Buffer, or Hootsuite
- Basic understanding of social media analytics and performance reporting

Organization & Communication
- Google Workspace (Google Sheets, Docs, Drive, and Gmail)
- Microsoft Excel and other Microsoft Office applications
- Trello, Notion, Asana, or similar project management tools
- Email communication, influencer outreach, and collaboration tracking

Additional Assets
- Experience with WooCommerce or Shopify
- Familiarity with AI-assisted content tools such as ChatGPT
- Basic understanding of SEO, hashtags, and social media discoverability
- Previous experience in beauty, skincare, cosmetics, fashion, or retail marketing

Personal Skills & Professional Qualities We are particularly interested in someone who demonstrates:
- Self-Awareness: Understands their strengths and areas for improvement, accepts constructive feedback,



and continuously develops their skills.
- Initiative: Proactively identifies content opportunities and marketing ideas without waiting for detailed instructions.
- Creativity: Can turn everyday store activities, new product arrivals, and beauty trends into engaging content.
- Communication: Communicates clearly, professionally, and confidently with management, customers, influencers, and brand partners.
- Accountability: Takes responsibility for assigned tasks, follows through on commitments, and meets deadlines.
- Adaptability: Responds quickly to changing trends, new arrivals, and promotional opportunities.
- Professionalism: Represents Koreanshop positively in videos, online communication, and influencer relationships.
- Attention to Detail: Maintains quality and consistency in content, communication, campaign coordination, and reporting.
- Collaboration: Works effectively with store employees, management, influencers, and external partners.

What We Offer
- Competitive hourly compensation based on experience.
- Flexible part-time scheduling.
- Opportunity to work with popular and emerging Korean skincare brands.
- Hands-on experience with influencer campaigns, PR gifting, and retail marketing.
- Creative freedom to propose and develop original content ideas.
- Prospect to grow with an expanding Canadian K-beauty retailer.

How to Apply

Please submit

1. Your updated resume.
2. Links to your portfolio, Instagram, TikTok, or previous content creation work.
3. Examples of short-form videos you have personally filmed or edited.
4. A brief description of your influencer marketing or social media experience.

Important: This is an in-person position based in Brampton, Ontario. Applicants must be available to visit our retail location regularly for content creation, team coordination, and events. Koreanshop is an equal opportunity employer. We welcome applications from qualified candidates of all backgrounds.

Pay: $20.00-$22.00 per hour

Expected hours: 15.0 – 20.0 per week

Benefits

- On-site parking
- Store discount

Application question(s):
- Please submit:

1. Your updated resume.
2. Links to your portfolio, Instagram, TikTok, or previous content creation work.
3. Examples of short-form videos you have personally filmed or edited.
4. A brief description of your influencer marketing or social media experience.

- 2.What is your earliest available joining date ?
- 3.How do you plan to travel to work KOREANSHOP BRAMPTON in Person? w much time will it take you to travel from your home to our workplace?
- 4.How do you plan to travel to work KOREANSHOP BRAMPTON in Person? w much time will it take you to travel from your home to our workplace?
- 1. What were your main duties in your last job?

- 6 .What days and hours are you generally available to work minimum 3 days a week?
- 1. Are you legally authorized to work in Canada? i.e Work Permit/Permanent Resident/Canadian Citizen

If you have a work permit, how long is it valid for?
- Please list the languages you speak and your level of proficiency? ( basic, conversational, fluent )
- 1. How many years of professional experience do you have in Social Media Content Creator & Influencer Marketing Coordinator?

Work Location: In person

📌 Social Media Content Creator & Influencer Marketing Coordinator (Brampton)
🏢 Korean Shop
📍 Brampton