Support UBC student recruitment through strategic communications, compelling content, and data-informed CRM campaigns serving prospective undergraduate students.The Content and Communications Specialist works within an integrated, cross-channel digital team supporting recruitment objectives.

Responsibilities span email marketing, SMS nurture planning, audience segmentation, HTML templates, campaign reporting, and stakeholder consultation. Communications must be timely, relevant, accurate, and aligned with UBC’s brand.Key Responsibilities: Shape strategic email plans and cross-channel campaign calendarsDevelop nurture journeys for prospects, applicants, and studentsProduce campaign copy, visual assets, templates, and designsEnsure messaging meets brand, CASL, FIPPA,



and privacy requirementsTrack performance and recommend campaign improvementsRequirements: Undergraduate degree and three years of related experienceProven experience creating effective, high-volume email campaignsExcellent written communication and email copywriting skillsAbility to manage multiple priorities and meet deadlinesAccuracy, discretion, and sensitivity to cultural differencesBring content strategy, email marketing, CRM expertise, and thoughtful audience communication to UBC’s recruitment ecosystem.

📌 Student Recruitment Communications Specialist (Winnipeg)
🏢 University of British Columbia
📍 Winnipeg