Own paid media strategy remotely for Blacksmith Agency, guiding Google Ads, Meta, LinkedIn, and Microsoft Ads campaigns for B2B clients.
As Growth Marketing Manager, you will manage paid media for B2B and growing-brand clients. You will direct targeting, budgets, roadmaps, and client narratives. This role keeps paid media separate from SEO while giving you strategic ownership across accounts.
Key Responsibilities:
- Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads
- Allocate budgets, manage bids, target audiences, and test creative
- Use GA4, tag manager, and platform pixels for attribution
- Build 90-day and quarterly client roadmaps
- Drive retention, upsell, and long-term account relationships
Requirements:
- Three-plus years hands-on with Google Ads and Meta
- Experience building, running, and optimizing campaigns yourself
- Demonstrated movement in ROAS, CPA, or pipeline numbers
- Agency experience managing several clients simultaneously
- Explicit spoken English for live calls with United States clients
Shape paid media growth, attribution, and client strategy for Blacksmith Agency across remote markets in the Americas and South Africa.