The OpportunityThe Business Partner, Marketing is responsible for connecting people to the safety system, improving safety behaviour by creating and implementing a communication strategy that builds awareness, extends reach, facilitates participation, fosters trust, and inspires safety‑minded decision‑making.Status:Casual, Full‑Time, UnionNumber of Positions:1Pay Grade:16 (Starting at $46.27 per hour)Location:Vancouver or any BC regional office (hybrid work environment)Reports to:Leader, Marketing & CommunicationsResponsibilitiesSupports brand and marketing, providing strategic advice to develop and share the value proposition and manage brand storytelling.Uses digital marketing metrics and analysis to initiate and manage campaigns across SEM, marketing databases, email, social media, and display advertising.Designs, builds, and maintains Technical Safety BC’s social media presence across all digital channels.Develops and delivers strategic storytelling to appropriate segments, creating creative briefs for efficient campaign execution.Measures brand sentiment on all digital channels.Plans, executes, and measures experiments and conversion tests.Increases market participation and connection through data‑driven decision making.Collaborates with internal stakeholders for subject‑matter expert guidance, feedback, and approvals.Works closely with agencies and other vendor partners.Coordinates departmental projects, liaises with design firms, determines resource requirements, and ensures consistent use of brand standards.Uses HubSpot to plan and execute email and social campaigns, analyzes results,



and provides learnings for improvement.Client InsightIdentifies trends and recommends optimizations based on insights.Tracks advertising and promotional initiatives and monitors financial resources.Corporate CommunicationsSupports creation of the Annual Report alongside internal teams and senior leadership.Collaborates with Incident Investigations and change teams to support incident publication and notification.QualificationsDegree in Marketing or related field with 5‑7 years’ experience in digital marketing, managing marketing databases, email, social media, or display advertising campaigns.Strong writing experience in both short and long‑form content.Highly creative with experience identifying target audiences and devising engaging digital campaigns.Experience with A/B and multivariate experiments.Experience setting up and optimizing social ad buying.Ability to engage audiences with creative thinking and writing.Experience with HubSpot or other enterprise CRM systems.Strong analytical skills and data‑driven thinking.Knowledge of latest trends and best practices in online marketing and measurement.High degree of initiative and judgment.Ability to prioritize workload and meet deadlines.Ability to establish and maintain effective working relationships.Excellent organizational, planning, and time‑management skills.Compensation & BenefitsCompetitive pay starting at $46.27 per hour.Extended health, dental, and disability coverage.Employee and Family Assistance Program (EFAP).Competitive annual paid vacation entitlements.Public service defined benefit pension plan.Generous top‑up allowance for recent parents and time‑off for caregiving, moving, and adoption leave.Up to $1,500 tuition aid per calendar year for education and learning goals.Free subscription to the Calm app and flexible hybrid work environment.Volunteer opportunities supporting community initiatives and a strong culture of psychological safety and belonging.About Technical Safety BCTechnical Safety BC applies a systems mindset to safety, embraces possibility, and acts on what we learn. Our culture empowers innovation and connection, welcoming diverse perspectives and celebrating learning. We make decisions based on data and use our expertise to make the safety system equitable for all.Our ValuesWe see genius in diversity.We foster confidence.We make the complex simple.We adapt.#J-18808-Ljbffr

📌 26-19 Business Partner, Marketing (12-Month Contract) - C$46.3 An Hour (Toronto)
🏢 Technical Safety BC
📍 Toronto